Jigsaw Media produced content for CME Group as part of the marketing strategy around its corporate sponsorship of London-based professional rugby club, Saracens. This is an ongoing program with all Jigsaw-created content living within CME’s digital magazine, Open Markets. Fresh storylines were disseminated via Twitter. The program drove significant traffic to the website and the content was picked up by several blogs. A new batch of content has been ordered for 2015 to support both European and U.S.‑based initiatives.

Video: Saracens Takes on Life After Professional Sports